OUR PROCESS
Discover > Plan > Produce > Equip
A PROCESS THAT PAVES THE WAY
Your process drives the safety of your employees and the profitability of your business. Foundry’s process ensures that we bring high value to your business and customers and deliver work that authentically represents you.
You’ll be proud of the story we build together.
Discover
Taking stock
Who are you as a company? What do you make, repair, or distribute, and how? What sets you apart from the competition? A battery of questions, thoughtful listening, and careful attention mark the beginning of a process designed to dig deep in search of the driving identity and ideas that tend to get lost in your company’s day-to-day operations.
Plan
Drawing up blueprints
Here we compile and develop everything we’ve learned about you in the Discover phase to create the most advantageous recommendations. We’ll present scripts, illustrations, outlines, and scout locations so you can visualize what your video and photo shoots will look like before we even turn on a camera.
Produce
Assembling the toolkit
Once the Plan phase gives shape to your company’s identity and aims, we hit the ground. Time for photo and video shoots, lots of writing and rewriting, and ensuring each piece fits flawlessly next to the others to form a cohesive whole.
Equip
Handing over the keys
After the Produce phase, we don’t just drop everything in your lap and disappear. We’ll deliver your photos and videos to you—but just as important, we’ll walk through how to use these tools in a comprehensive strategy that works together efficiently.
At the end of this process, expect to feel good about your work and how your company looks.